BOOM TOWN - PUBLIC x NORF

We are massively proud to present the very first of many ‘PUBLIC’ sponsored projects... 

As the cost of living is rising and climate is destabilising in major coastal cities of the US, the Midwest is seeing an influx of people looking for a safer and more affordable urban lifestyle. This migration has forced cities like Minneapolis into a state of constant development and construction to facilitate this growth. But at the cost of rising homelessness and fractured communities. Everything is changing.

BOOM TOWN perfectly describes what’s happening in Minneapolis. A town undergoing rapid growth due to sudden prosperity that happens to be home to a crew of parkour athletes that go by the name of NORF.

In this 12min short film the group explore the avant-garde dimensions of parkour, expanding the boundaries of what an obstacle or challenge can be. The influence of their changing environment is obvious through the use of construction equipment and a unique style of almost mechanic movement that reflects the movement of the machinery taking over their streets.

NORF KIDS
https://www.instagram.com/norfkids/

NORTH STREET BOOGIE
https://www.instagram.com/northstreet...
https://www.youtube.com/c/NorthStreet...

FEATURED INDIVIDUALS
Alec Reduker- https://www.instagram.com/riqbic/
Niko Selski- https://www.instagram.com/lowertownla...
Myles Ross- https://www.instagram.com/myles_ross/
Ethan Rud- https://www.instagram.com/ethnrud/
Noah Heath- https://www.instagram.com/northstreet...

SHOUTOUTS
Pawlus- https://www.instagram.com/p_a_w_l_u_s/
Sierra Messner- https://www.instagram.com/sierramistx/

Music
Original Tracks By Pawlus
Subway by J Majik
Filigree and Shadow by This Mortal Coil
"T" Plays it cool - Unedited Version by Marvin Gaye